Engaging keynote addresses and lectures to help you better understand your constituencies and opportunities alike.

Our informative presentations explore key trends facing cultural organizations.

Whether in keynote addresses at national conferences or guest lectures for graduate classes, we bring the data cultural professionals need.

Keynote Addresses

Ideal for conferences, annual meetings, professional development sessions, and other group settings, our informative, thought-provoking keynote presentations help cultural organizations better understand their audiences and shine a light on visitor engagement trends. 60-90 minute presentation, including a question and answer session.

FEE: Starting at $6,500 USD online, $9,500 USD in person.

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Popular topics include, but are not limited to:

  • Key trends for engaging visitors onsite and offsite
  • Overcoming cognitive biases to run a data-driven cultural organization
  • How social media, digital engagement, and technology impact onsite and offsite experiences
  • Why the people who report interest in visiting do not come, and what we know about them
  • Critical trends in membership and cultivating support
  • The data-informed importance of connection within cultural organizations – to people, to content, and to an organization’s mission
  • Engaging millennials

Trends Exploration Presentation

Most suitable for individual organizations, these presentations focus on one or two key topics. Each session is customized with a presentation highlighting relevant trends as well as question-and-answer sessions and includes data cut specifically for an entity’s region and/or area of interest from the National Awareness, Attitudes, and Usage Study. Ranging from 60-120 minutes, trends presentations may be offered as single sessions or as a series covering multiple topics.

Fee: By request. 

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Popular topics include, but are not limited to:

  • The visitor engagement cycle and how to encourage attendance and endorsement
  • Overcoming cognitive biases to be a data-informed organization
  • Attendance trends and industry challenges
  • Key findings to increase visitor satisfaction
  • The importance of connection in visitation and support
  • The role of an organization’s mission in motivating behavior and attendance
  • Usage and impacts of onsite and offsite technologies
  • Overcoming the perception of “nothing new to do or see” and the major exhibit cycle
  • The importance of front-of-house staff members in the onsite experience
  • Emerging trends in membership
  • The data-informed role of social media in onsite and offsite engagement

Virtual Classroom Presentation

IMPACTS Experience cares a great deal about contributing to the education of emerging leaders. We will do our best to accommodate opportunities to be guest speakers for college and graduate courses, and encourage instructors to reach out to us to discuss the opportunity. Please note that Classroom Presentations are only offered to academic institutions. 

Fee: Please inquire. 

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 Popular topics include:

  • Overview: How to lead a data-informed organization
  • Understanding data and market research
  • Uncovering popular cognitive biases that hold up implementation of findings
  • Overview of biggest challenges facing cultural entities today and key to overcoming them
  • “How I got here” – our career paths and words of wisdom for emerging data champions

Connect with us about our services and resources for cultural institutions.

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